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Battle of the brands: which store brands beat the big names?(Evaluating generic products that are just as good as their name brand counterparts)(Buyers Guide)

Consumer Reports

| August 01, 2005 | COPYRIGHT 2005 Consumers Union of the United States, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Is Bounty really "the quicker picker upper"? Which food-storage bag is sturdier, Ziploc or Wal-Mart? Is Dannon tops in low-fat strawberry yogurt?

The answers might surprise you. Three store-brand paper towels absorbed just at fast as the Bounty we tested; Ziploc and Wal-Mart bags were equally strong; and if you think Dannon wins hands down, you haven't sampled Stop & Shop or America's Choice yogurts.

In tests of 65 products in six categories-facial tissues, paper towels, plastic bags, canned peaches, french fries, and yogurt--we pitted the leading name brands against big store brands including Albertson's, America's Choice (A&P and several chains under ...

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