Girls-only fitness chain to take on rival with its first TV commercial. (28-OCT-05) Daily News (New York, New York) (via Knight-Ridder/Tribune Business News)

AccessMyLibrary : Search Information that Libraries Trust

AccessMyLibrary Browse D Daily News (New York, New York) (via Knight-Ridder/Tribune Business News) OCT-05 Girls-only fitness chain to take on rival with its first TV commercial.

Girls-only fitness chain to take on rival with its first TV commercial.

Publication: Daily News (New York, New York) (via Knight-Ridder/Tribune Business News)

Publication Date: 28-OCT-05

How to access the full article: Free access to all articles is available courtesy of your local library. To access the full article click the "See the full article" button below. You will need your US library barcode or password.

Bookmark this article

Byline: Phyllis Furman

Oct. 28--Let the catfight begin.

Contours Express, the fast-growing, girls-only fitness chain that's backed by former AOL Time Warner bigwig Bob Pittman, is trying to outmuscle the competition with its first ever TV ad campaign.

Calling itself "the better idea in women's gyms," Contours Express will take on its much bigger rival Curves with a 30-second commercial set to launch...

Read the full article for free courtesy of your local library.



		What's on AccessMyLibrary? 31,982,826 articles in the following categories: Arts, Business, Consumer News, Culture & Society, Education, Government, Personal Interest, Health, News, Science & Technology


	© 2008 Gale, a part of Cengage Learning	\| All Rights Reserved \| About this Service \| About The Gale Group, a part of Cengage Learning Privacy Policy \| Site Map \| Content Licensing \| Contact Us \| Link to us
		Other Gale sites: Books & Authors \| Goliath \| MovieRetriever.com \| WiseTo Social Issues