Heineken is to trial super-cold chillers in selected Rhythm. (30-SEP-05) Europe Intelligence Wire

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Heineken is to trial super-cold chillers in selected Rhythm.

Publication: Europe Intelligence Wire

Publication Date: 30-SEP-05

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(From Off Licence News)

The 'sub-zero fridge, which cools beer to minus five degrees, will appear in four stores in the next month. It stands 2m high with a digital temperature display.

If the four-week trial is a success, Heineken hopes to introduce the chillers across the off-trade.

Rhythm...

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