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COPYRIGHT 2005 Financial Times Ltd.
(From Off Licence News)
Because of taut profit margins, few US wineries are attempting to challenge category leaders Blossom Hill (Diageo) and Sierra Valley (Gallo) in the UK wine market. Challengers are having a hard time of it, in part because UK wine buyers are so savvy.
'You have to deliver quality to the UK and that's hard to do at GBP4.99, said George Rose, vice president of communications for the Kendall-Jackson Winery in...
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