Interactive - Straight talking - Don't call us O2 - we won't call you. Technology advances will let you watch soaps and more on your mobile without the help of cellphone companies, says Barry Fox.

Publication: Personal Computer World

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COPYRIGHT 2005 VNU Business Media Europe

Byline: Barry Fox, barryf@pcw.co.uk.

You've seen the headlines. Soaps are coming to your mobile phone. Dave Williams, O2's chief technology officer, said: 'There will be many millions of mobile TV viewers worldwide by 2010.'

It's thanks to O2, Arqiva (better known as NTL) and Nokia, that 400 lucky people in the Oxford area can now watch Eastenders and Coronation Street on the big bright screen of a modified Nokia 7710 cellphone (see News, p19).

Then when they want to make an urgent phone call they will find their battery is flat.

Don't get me wrong; the DVB-H system that...

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