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There's an exciting menu of conferences to feast on at this years show, with opportunities to sample topics relevant both to the seafood industry and to buyers who market Hispanic and Asian food and beverages. Show attendees who purchased gold or silver passports for the conference program can choose from any of the sessions listed on the facing page.
Through a variety of educational sessions, keynote speakers and onsite chef demonstrations, seafood buyers can learn how to build sales of fish and shellfish by incorporating ethnic flavors that meet today's demand for more authentic and exciting cuisine.
This year, sessions are flagged as to the industry segment they target, so attendees can customize their educational menu. In the grid on the facing page, you'll note icons for three tracks: foodservice, retail and compliance. Simply look for sessions bearing your icon.
The WCSS conference program will kick off with a free keynote address Sunday morning by Morgan Spurlock, known for his fast-food foray, "Super Size Me." He'll be discussing America's obesity epidemic and signing copies of his recently published "Don't Eat This Book."
The day's second keynoter, Carlos Conejo, president of Multicultural Associates, will tell you how to improve your management style to better motivate your employees.