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COPYRIGHT 2005 The Dallas Morning News
Byline: Maria Halkias
Apr. 28--Gasoline is big business for 7-Eleven Inc., and the Dallas retailer may soon give it the same marketing pizzazz that it does hot dogs (Big Bite) and large cups of soda (Big Gulp).
Chief executive officer Jim Keyes told shareholders Wednesday that a decision is pending about what brand of gasoline its pumps will sell after the chain's 20-year supply agreement with Houston-based Citgo Petroleum Corp. expires in September 2006.
It has talked to all the major oil companies and has tested co-branding with ChevronTexaco Corp. since 2003 at 20 locations in...
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