The Miami Herald business book review column.

Publication: The Miami Herald (Miami, Florida) (via Knight-Ridder/Tribune Business News)

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COPYRIGHT 2005 The Miami Herald

Byline: Richard Pachter

Feb. 28--Disneywar. James B. Stewart. Simon & Schuster. 416 pages. $29.95.

Here's the rare business book that's become the latest must-read in Hollywood. Leaked excerpts began to appear in various media outlets earlier this month, so the publisher moved up the mid-March release date and Disneywar was rushed to stores.

No wonder. Copies were reportedly scooped up as soon as they were uncrated at booksellers in major media capitals and near the recent Disney stockholders meeting in Minnesota.

So what's all the excitement about -- and should you care?

Disney is an American institution. Its...

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