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San Jose Mercury News, Calif., technology notebook column.

Knight Ridder/Tribune Business News

| February 21, 2005 | COPYRIGHT 1999 Knight-Ridder/Tribune Business News. (Hide copyright information)Copyright

San Jose Mercury News, Calif. Knight Ridder/Tribune Business News

Feb. 21--Everquest is an online game so compelling it's been called "Evercrack," hypnotizing players to the point where they don't eat, sleep or bathe.

Everquest II, a parallel and updated version launched in November, is solving the food part of the problem with a unique partnership: Starting last week, Everquest II players can order pizza from Pizza Hut for home delivery without leaving the game. This is the first time a massive multiplayer online game, or MMOG, has offered a real product for sale.

Everquest II, run by Sony Online Entertainment from offices in San Diego, is a …

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