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COPYRIGHT 2001 The Miami Herald
Byline: Andrea Elliott
May 24--Market to women, in Spanish, and do it with a smile.
These were a few of the tips reaped from "Show me El Dinero: How to Sell to Hispanics," a seminar at Hollywood Medical Center Wednesday attended by some 30 businesses eager to mine a group that, nationwide, has an estimated $450 billion purchasing power.
Broward's 270,000-plus Hispanics...
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