AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.
Create a link to this page
Copy and paste this link tag into your Web page or blog:
American promising its cheapest fares on its Web site.
Byline: Trebor Banstetter
FORT WORTH, Texas _ American Airlines is rolling out a new marketing campaign guaranteeing that travelers will find the airline's cheapest fares on its Internet site.
The campaign, expected to be unveiled Tuesday, tells consumers that American will refund the price difference, and throw in a $50 travel voucher, if they find a lower fare for the same flight on another travel Web site.
"We're trying to make our site the center of travel for our customers," said Bella Goren, American's vice president of interactive marketing and reservations. "There's no reason to go anywhere else."
Fort Worth-based American, like other carriers, has been working to shift more customers to its Internet site because it's the cheapest way to sell airline tickets. The airline, which has been struggling for several ...
- Career Centers of Texas - Fort Worth to Host Graduation Ceremony for 364...
- Press release article from: Business Wire October 6, 2006 700+ words
...Career Centers of Texas - Fort Worth announced it will host...3401 West Lancaster in Fort Worth, Texas. The ceremony...County Chapter of the American Heart Association. According...Career Centers of Texas - Fort Worth. "Our students have...
- Fort Worth, Texas, Visitor's Bureau Withdraws from Dallas Marketing Program.
- Newspaper article from: Knight Ridder/Tribune Business News May 26, 2002 700+ words
By Sean Wood, Fort Worth Star-Telegram, Texas Knight Ridder/Tribune Business News May 26--FORT WORTH, Texas--The Fort Worth Convention & Visitors Bureau will not rejoin its Arlington, Irving and Dallas counterparts in a regional...
- Fort Worth, Texas, Area Shows Big Increase in High-Tech Jobs.
- News wire article from: Fort Worth Star-Telegram (Fort Worth, TX) December 6, 2000 700+ words
...Glen Fest Dec. 6--The Fort Worth-Arlington metropolitan...industry trade group. The Fort Worth-Arlington area was also...the AeA, formerly the American Electronics Association. Combined, Dallas and Fort Worth make up the fastest...
- Fort Worth Star-Telegram, Texas, Retail and Marketing Column.
- Newspaper article from: Knight Ridder/Tribune Business News Fort Worth Star-Telegram, Texas October 20, 1998 700+ words
...Tribune Business News Oct. 19--FORT WORTH, Texas--ON THE BORDER CAFE BEING BUILT IN SOUTHWEST FORT WORTH: Brinker International, continuing...started on a second On The Border Cafe in Fort Worth. The 4411 Bryant Irvin Road site...
- Fort Worth Star-Telegram, Texas, Art Chapman Column.
- News wire article from: Fort Worth Star-Telegram (Fort Worth, TX) February 29, 2004 700+ words
...MUCH HISTORY, CITY GETS WHOLE ISSUE: Fort Worth is a city grounded in history. Its heritage...figured folks would like a heavy dose of Fort Worth research, so the entire issue is devoted...quarterly. "We can do a special edition on Fort Worth, and that is good for people interested...
- Fort Worth, Texas, Currency Plant to Unveil Visitors Center, New $50 Bill.
- Newspaper article from: Knight Ridder/Tribune Business News April 26, 2004 700+ words
By Bill Teeter, Fort Worth Star-Telegram, Texas Knight Ridder/Tribune Business News Apr. 26--FORT WORTH, Texas -- When Ken Johnson tells people...Western Currency Facility in far north Fort Worth. His view of the plant's operations...
- Fort Worth, Texas, Wins Round in Fight over Dallas' Love Field.
- Newspaper article from: Knight Ridder/Tribune Business News Baker, Max B. June 12, 1998 700+ words
...which is what Fort Worth contended all along...Southwest's request, Fort Worth's state court...service July 1. American is planning a mid...airport board and American, Continental and...speculate on what Fort Worth may do regarding...
- Fort Worth, Texas, Area Shows Big Increase in High-Tech Jobs.(Knight...
- Newspaper article from: Knight Ridder/Tribune Business News Fest, Glen December 7, 2000 700+ words
Dec. 6--The Fort Worth-Arlington metropolitan...industry trade group. The Fort Worth-Arlington area was also...the AeA, formerly the American Electronics Association. Combined, Dallas and Fort Worth make up the fastest...
- Fort Worth Star-Telegram, Texas, Eats Beat column: Make note of Restaurant Week.
- News wire article from: Fort Worth Star-Telegram (Fort Worth, TX) August 9, 2006 700+ words
...Week, benefiting the Lena Pope Home in Fort Worth and the North Texas Food Bank in Dallas...817-778-2215. Bistro Louise, Fort Worth: Monday-Sept. 3, 817-922-9244. Bonnell's, Fort Worth: Monday-Aug. 20, 817-738-5489...
- Fort Worth Star-Telegram, Texas, Bud Kennedy column: Maybe road map will help...
- News wire article from: Fort Worth Star-Telegram (Fort Worth, TX) September 2, 2006 700+ words
...Keller 911 operators simply passed the call on to Fort Worth. Fort Worth firefighters arrived in 11 minutes. But ambulance...figure out who should save children at the far north Fort Worth school. Autumn Gallardo, 7, is recovering. But...