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It seems that more positive signs are showing up in B2B by the day; positive signs of another kind--the plus sign kind--have become a regular feature in our monthly review of the Foodservice magazine sector. It isn't that every book is doing great--note, for instance, the nine double-digit year-to-date ad-page declines below in our group of 31 CMR-tracked titles--but, as a whole, the category in November 2003 continued on its positive note, with YTD ad pages (+1.59%) and ad revenues (+4.93%) again both repeating in the up column. These marks, respectively, are each about a half-percentage point off the sector's YTD results for October, and they're each a point or two off September's pace. But they're up, not down and we suspect that, if they keep to the recent pattern of being up, not down, then foodservice publishers may be resting easier in the months ahead. Downside: It will be interesting to monitor what impact, if any, the mad cow disease scare out West has on the fortunes of Sosland Publishing's Meat & Poultry, Watt Publishing's Meat Processing, and other titles.
FOOD SERVICE AD PAGES AND REVENUES (January -- November)
YTD YTD % Chg.
PUBLICATIONS 2003 2002 YTD
1 Beverage Aisle 189.5 316.67 -40.16
2 Candy Industry 259.17 307.08 -15.6
3 Convenience Store Decisions 456.42 776.75 -41.24
4 Convenience Store News 816.51 937.99 -12.95
5 CSP Convenience Store Petroleum 1,017.00 774.16 31.37
6 Fancy Food & Culinary Products 130.29 101.67 28.14
7 Food Management 602.58 589.83 2.16
8 Food Manufacturing 201.74 171.06 17.93
9 Food Processing 562.75 501.83 12.14
10 Food Product Design 778.08 733.3 6.11
11 Foodservice Equipment & Supplies 435.5 415.16 4.9
12 Frozen Food Age 365.02 428.1 -14.73
13 Gourmet News 185.39 243.68 -23.92
14 Gourmet Retailer The 893.4 917.85 -2.66
15 Grocery Headquarters 803.25 759.16 5.81
16 ID Sales Pro 143.25 298.58 -52.02
17 Meat & Poultry 496.74 382.91 29.73
18 Meat Processing 578.99 502.05 15.33
19 National Provisioner 719.33 653.33 10.1
20 Nation's Restaurant News 2,020.26 1,900.92 6.28
21 New Products Magazine 305.69 268.5 13.85
22 Private Label 250.33 247.16 1.28
23 Private Label Buyer 398.35 355.83 11.95
24 Professional Candy Buyer 174.08 223 -21.94
25 Progressive Grocer 765.62 702.9 8.92
26 Refrigerated & Frozen Foods 394.83 345.08 14.42
27 Restaurant Business 846.08 962 -12.05
28 Restaurant Hospitality 714.21 672.16 6.25
29 Restaurants & Institutions 1,166.66 1,276.02 -8.57
30 Specialty Food Magazine 310.58 243.25 27.68
31 Supermarket News 1,413.15 1,099.62 28.51
TOTALS 18,394.75 18,107.64 1.59
% Chg. Revenue Revenue
PUBLICATIONS NOV.# 2003 2002
1 Beverage Aisle N/C 1,343,756 2,249,775
2 Candy Industry 8.94 1,575,756 1,887,248
3 Convenience Store Decisions -23.83 5,180,092 8,989,456
4 Convenience Store News -3.58 10,907,015 12,481,772
5 CSP Convenience Store Petroleum 36.81 10,361,325 7,474,286
6 Fancy Food & Culinary ...
Source: HighBeam Research, B2B Boxscores (November '03): Foodservice Stays in the Black--and in...