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Thai Mobile's New Commercials Emphasize National Identity of Cellular Service.
By Komsan Tortermvasana, Bangkok Post, Thailand Knight Ridder/Tribune Business News
Jan. 16--Thai Mobile yesterday introduced television star Asadavut Luengsunthorn as the presenter for the second part of its television commercial campaign, focusing on the genuine Thai identity of the new cellular service.
The new commercials would stress the fact that the new system was fully owned and operated by Thais and merited its slogan, "Our Network Your Network", said Aran Permpiboon, manager of Thai Mobile.
TOT Corporation and the Communications Authority of Thailand are the partners in the joint venture.
With the concept of "heart ...
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Source: HighBeam Research, Thai Mobile's New Commercials Emphasize National Identity of Cellular...