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Thinner, lighter lenses get consumers' attention.(Originated from Knight-Ridder Newspapers)
People who wear eyeglasses spend more time choosing a flattering frame than thinking about the lenses they'll look through.
But as the baby boomers hit middle age and the market for glasses magnifies, that may be changing. The optical-industry trade magazine 20/20, calling this the ``decade of the lens,'' reported in its February issue that consumers were paying a lot more attention to lenses.
Have aging boomers suddenly lost their vanity?
Not a chance. The difference is technology, says Joseph L. Bruneni, author of ``Looking Back,'' the just-published history of eye care in America, and consultant to the Optical Laboratories Association. Today there ...
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