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New books help small businesses.

Knight Ridder/Tribune Business News

| October 11, 2004 | COPYRIGHT 1999 Knight-Ridder/Tribune Business News. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

By Jan Norman, The Orange County Register, Calif. Knight Ridder/Tribune Business News

Oct. 11--"Franchise Bible," 5th edition, by Erwin Keup, Entrepreneur Press, $22.95: Costa Mesa attorney Erwin Keup has spent 45 years helping companies sell franchises and aiding would-be franchisees buy the right one.

Keup has put his experiences and advice for franchisers and franchisees into this book. It includes checklists to evaluate a person's suitability as a franchisee, state franchising guidelines, uniform offering circular for franchisers and a form for evaluating a franchise site.

"Entrepreneur Magazine's Ultimate Book of Franchises" by Rieva…

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