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For some, Mexican Coke is the real thing.(Knight Ridder Newspapers)

Knight Ridder/Tribune News Service

| October 01, 2004 | Shlachter, Barry | COPYRIGHT 2004 Knight-Ridder/Tribune News Service. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: Barry Shlachter

FORT WORTH, Texas _ Few products are as closely associated with the American lifestyle as Coca-Cola.

Yet there appears to be growing demand among U.S. cola connoisseurs for foreign-made Coke, which has real sugar and costs more than the everyday variety made with high-fructose corn syrup.

Unauthorized distribution networks for Mexican-made Coke have sprung up to truck the brown, fizzy soda across the Rio Grande and around the country.

The Coca-Cola Co. in Atlanta says it wants the trafficking in Mexican Coke stopped.

But it has not been able to close numerous leaks _ known in the industry as "transshipments" _ stemming from the franchised bottlers in Mexico, which are unable or unwilling to police distributors.

And lovers of Mexican Coke, ranging from immigrants to U.S.-born residents, are willing to pay a premium of 25 percent or more for the imported variety. A ...

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Source: HighBeam Research, For some, Mexican Coke is the real thing.(Knight Ridder Newspapers)

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