London TV gains launch backing. | Marketing (September, 2004)

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London TV gains launch backing.(television)(Brief Article)

Publication: Marketing

Publication Date: 22-SEP-04

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Tourist body Visit London has signed up a number of major consumer brands, including HSBC and Vodafone, as launch advertisers for its digital TV channel, which goes on air this week.

London TV will broadcast 24 hours a day on Sky channel 244, providing information and entertainment for visitors...

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