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Down with cholesterol. (goodnews).(through increased consumption of vegetables and soy products)
Eating more vegetables and soy products may be just as effective at reducing cholesterol as medication, says a new study. Researchers at the University of Toronto have developed a vegetarian diet that cuts cholesterol dramatically and very quickly--by almost one-third in just one month.
The cholesterol-lowering diet includes vegetables such as broccoli and red peppers; soymilk and soy sausages; oat bran cereal and bread; and fruits and nuts.
It is well established that soy protein, nuts, and fibers such as oats and barley can cut cholesterol--individually--by up to 7 percent. The researchers decided to test whether the impact was stronger if these foods were combined. They drew up a seven-day food plan using foods that are commonly available in health stores.
A typical day on the diet:
* breakfast of soymilk, oat bran cereal with chopped fruit and almonds, oatmeal bread, vegetable-based margarine and jam
* lunch of soy cold cuts, oat bran bread, bean soup and fruit
* stir-fry dinner with vegetables, tofu, fruit and almonds
- Oat bran. (part 2; includes related information)
- Newspaper article from: Nutrition Action Healthletter Liebman, Bonnie July 1, 1989 700+ words
Oat Bran: Part II The way things are going, it would have taken...article about the few remaining foods that don't contain oat bran. "I've never seen a phenomenon like oat bran in my 24 years [of covering new products]," Martin...
- Oat bran muffin driving sales surge in category.
- Magazine article from: Supermarket News Springer, Judith February 20, 1989 700+ words
Oat Bran Muffin Driving Sales Surge in Category Muffin sales are surging and oat bran is driving much of the category's success...and are expected to jump again this year as the oat bran craze sweeps the country. Oatt bran's popularity...
- Oat bran shortage threatens to cool Spartan sales surge.
- Magazine article from: Supermarket News Springer, Judith December 5, 1988 700+ words
Oat Bran Shortage Threatens To Cool Spartan Sales...RAPIDS, Mich. -- Severe shortages of oat bran are hampering sales of one of the hottest...consumer demand for bakery items made with oat bran combined with increasing difficulty in...
- Oat bran cereal sales outliving 'craze.'
- Magazine article from: Supermarket News DeNitto, Emily July 9, 1990 700+ words
Oat Bran Cereal Sales Outliving `Craze' Reports of oat bran's demise have been greatly exaggerated. The product...retailers polled by Supermarket News. But ready-to-eat oat bran cereals - and high-fiber cereals in general - are far...
- Demand for oat bran items sweeps stores. (supermarket bakeries)
- Magazine article from: Supermarket News Malko, Constance August 15, 1988 700+ words
Demand for Oat Bran Items Sweeps Stores By CONSTANCE MALKO...Consumers, apparently interested in oat bran's nutritional qualities, are buying...made with the perceived healthy fiber. Oat bran bread, cookies and muffins have already...
- Oat bran: scrambling to meet demand. (demand for oat bran products in...
- Magazine article from: Supermarket News February 27, 1989 700+ words
OAT BRAN Scrambling to Meet Demand Oat bran is more than a passing fancy. The hottest craze to hit the...once lowly oat and its bran byproduct. "We have sold more oat bran in the past four months than we have in the past four years...
- Has the oat-bran bubble burst?
- Newspaper article from: Nutrition Action Healthletter Liebman, Bonnie January 1, 1990 700+ words
...chips, or even beer, slap the magic words oat bran" on the label, and watch the cash roll...England Journal of Medicine may pop the oat bran bubble. The new findings don't disprove oat bran's ability to lower cholesterol, but they...
- Shortages of oat bran stifle sales. (supermarket bakery sales)
- Magazine article from: Supermarket News Springer, Judith January 2, 1989 700+ words
Shortages Of Oat Bran Stifle Sales Severe oat bran shortages continue cutting into bakery sales and hampering...Limited supplies are preventing suppliers from fulfilling oat bran orders, and as a result, many retailers are unable to fully...
- Cholesterol reports give oat bran cereals a boost.
- Magazine article from: Supermarket News Fischman, Carol October 17, 1988 700+ words
Cholesterol Reports Give Oat Bran Cereals a Boost Recent medical reports indicating that oat and oat bran lowers cholesterol levels have led to an overwhelmingly increased demand for oat bran-related products in the ready-to-eat cereal category...
- Retailers seek to build on bakeries' oat bran success. (frozen food products)
- Magazine article from: Supermarket News Pimentel, Ed January 2, 1989 700+ words
...Retailers Seek to Build On Bakeries' Oat Bran Success Will the success of oat...Peoria, Ill. "I would expect [oat bran] to be pretty popular." That optimism stems from medical reports that oat bran helps to reduce cholesterol levels...