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What drives Uday Lele? Executive editor Steve Forster visits clearwater, FL, to meet with Indian-born Uday Lele, who has quietly but surely built a considerable niche in the U.S. candy business. (VIP Interview).

Candy Business

| January 01, 2002 | This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

LOOK UP THE DEFINITION of "driven" or "entrepreneur" in a dictionary and you might find pictures of Dayhoff LLC President Uday Lele. Small, wiry, intense and driven by a deep desire to succeed, he talks quickly, punctuating his points in the air with his hands.

Reflecting his drive, he is normally shy about discussing anything but business, but with coaxing, LELE reveals personal details of his early days in India. However, since it's nearly impossible to keep Lele from talking about business, his personal history is naturally mixed with career highlights.

"I started on the streets of Bombay," he says. "After borrowing $20 from my father to buy a briefcase, I went to work as an independent sales representative.

Lele explains that at 16 years old, being a commissioned sales rep wasn't his career plan since his father owned steel mills and iron foundries, employing 1,800 people. He admits he quite naturally expected to take over the family business, but by the time he was 18 the business was gone, destroyed by dramatic economic and political changes in India.

So, with his inheritance wiped out, and brandishing his new briefcase as a symbol of credibility, Lele managed to leverage his double major in chemistry and physics from the University of Bombay to …

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