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The irresistible rise of Trevor who?(London journal)
There is going to be a general election in Britain later this year, and in preparation for the campaign the Labour party has appointed a new advisor to take charge of its advertising--someone it must have judged particularly well equipped to articulate its vision and popularize its ideals. The job went to Trevor Beattie.
Trevor who? No, not many people in Britain have heard of him, either. But in the advertising trade he is a legendary figure, renowned for his ingenious ploys. Above all he is the genius who brooded on the fact that the fashion firm French Connection, which is one of his clients, is based in the United Kingdom, and who came up with the acronym ...
- Meet clever Trevor, Blair's secret weapon; FRIDAY PROFILE TREVOR BEATTIE His...
- Newspaper article from: The Evening Standard (London, England) February 4, 2005 700+ words
Byline: PAUL WAUGH ACCORDING to Trevor Beattie, it is the easiest thing in the world to work out which...His agency's website posters for Labour, depicting Michael Howard as a flying pig and a hypnotist, courted yet more controversy...
- TBWA/London.(Digests)(Trevor Beattie appointed by Labour Party )(Brief Article)
- Magazine article from: Marketing Week September 9, 2004 700+ words
TBWA/London chairman and creative director Trevor Beattie has been appointed by the Labour Party to lead its publicity onslaught at the Genera/Election.
- THE HARD SELL; Trevor Beattie is the UK's top ad man. But, he tells David...
- Newspaper article from: The Mail on Sunday (London, England) March 28, 2004 700+ words
Byline: DAVID BUTCHER Trevor Beattie, the most famous man in advertising in Britain after the Saatchi brothers, is telling me about the time he flew Muhammad Ali...
- Beattie quits TBWA to start own shop.(The World)(Trevor Beattie starts Beattie...
- Magazine article from: Advertising Age Hall, Emma May 9, 2005 700+ words
Byline: Emma Hall [London] Trevor Beattie, the U.K.'s highest-profile adman and chairman-creative director of Omnicom Group's TBWA, London, quit the agency...
- Who is currently the best advertising creative director? Trevor Beattie: so...
- Magazine article from: Creative Review October 1, 2004 700+ words
DAY ONE Room 406, Hotel NH Ciudad de Almeria It's 6.00am and it's dark. Really dark. Must be on a shoot. It's always 6.00am and really dark on shoots. One of the many differences between art directors and copywriters is that art directors believe that the light at 6.00am is "magic". It's not. I'm a
- Scanner Trevor Beattie, chairman and creative director of TBWA reveals some...
- Magazine article from: Creative Review April 1, 2002 700+ words
MULHOLLAND DRIVE I'm very cynical about movies. Roughly only one in every 37 films I see ever actually moves me. "See the trailer and you've saved money on being disappointed by the movie," is my motto. But. Go and see Mulholland Drive. Before it's too late. It's a logic rollercoaster: just when
- Michael Howard is not Michael Howard
- Newspaper article from: The Independent - London Miles Kington November 1, 1996 700+ words
...recently speculated on the reasons why Michael Howard behaves the way he does - ie, like...You have correctly observed that Mr Michael Howard has, over the years, done less than...ideas proves they are right. But Mr Michael Howard has a weakness. He is afraid of physical...
- Can you solve the Michael Howard mystery?
- Newspaper article from: The Independent - London Miles Kington October 28, 1996 700+ words
...Today I hope to settle once and for all the Michael Howard problem. The Michael Howard problem is a simple one: What does he think...Reform, whose sole aim is to get rid of Michael Howard. I applaud their efforts, as I am sure...