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SoCal Racing gear.(PRODUCT TESTING)
Publication: ATV Sport Publication Date: 01-DEC-04 Author: Rice, Chaz
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COPYRIGHT 2004 Ehlert Publishing Group
How much is a name worth in the motocross gear market? If you are based in Illinois, apparently it is worth quite a bit. DeCal Works, based in Kingston, Ill., took a name synonymous with riding and racing sport quads and did the obvious: it named its riding gear...
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