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Focus resources on what really matters.(information technology management)
Byline: Martin Butler
Focus resources on what really matters
IT has become too caught up in the drive for
efficiency, at the expense of business success
( A firm's success is generally not because of its efficiency. This may sound like blasphemy, but it is true. What makes a firm successful is customer preference for its products and services, and that it participates in growing markets. Everything else is secondary. I'm not saying efficiency is unimportant, it is just not critical.
We only have to look at US automakers to see the truth of this. One of these failing giants has spent in excess of $2bn ([pounds sterling]1.2bn) on the global
rollout of a large application suite -- to realise process efficiencies. Meanwhile, it continued
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