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MANILA, June 30 ap - Rizal Commercial Banking Corporation (RCBC) announced it will further expand its Philippines customer base via electronic channels.
Among the technology driven electronic products that the bank is heavily relying on for its customer base expansion is the soon-to-be operational RCBC MyWallet-MRT Card.
RCBC said that this reloadable automated teller machine (ATM) facility is the first of its kind in the banking industry which will allow cardholders fast and easy access to the MRT.
With a simple flashing of their cards to an electronic system, customers can gain entry through the turnstiles and prompt an automatic debit of their fares from their account balances.
"By July 15th of this year, the RCBC MyWallet MRT card will be available for use by the almost one million MRT commuters. We see the potential of the MyWallet LRT card as an additional source of fee-based income for bank," RCBC president and chief executive officer Lorenzo V. Tan stated in their disclosure to the Philippine Stock Exchange (PSE) Tuesday.
Beyond traditional bricks and mortar, RCBC continues to expand its customer reach via electronic channels, he further said.
The RCBC MyWallet ATM Card is a reloadable cash card that functions like a regular ATM card without requiring customers the hassle of having to maintain a minimum ...
Source: HighBeam Research, PHILIPPINES BANK RCBC PRESENTS 'MYWALLET' MRT CARD.