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In Person: Carol Gress, Mortgage Next.(Interview)
James Thornton speaks to the mortgage firm's voice of marketing and events experience.
With 25 years experience, including stints on both corporate and agency-side, as well as two years as a freelance, Carol Gress has a CV that ticks every box. She's now head of marketing for Mortgage Next, a company that operates as a conduit between brokers and lenders and has almost 5,000 members on its books. Her programme includes a large conference for 200, a high-end annual incentive, around 30 roadshows and monthly induction events.
- My first time
I was working for Argos Business Publications, which ran the largest duty free exhibition in the world - International Tax-Free Traveller & Duty Free World. I was 18 and landed in Monte Carlo for three weeks, so I had to grow up pretty quickly.
- Following my passion
At the duty free event I was a gofer, and it was great experience. There were hundreds of stands and delegates from across the globe, so it was challenging and involved very long hours, but you have to have that passion to enjoy it.
- Pride as a principle
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