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Ball player featured on web site designed to encourage children's savings.(Marketing News)(Salem Five Cents Savings Bank)(Dustin Pedroia )(Brief article)
A Salem, Mass., savings bank has introduced a Web site designed to encourage children to save and to help them better understand financial concepts. The site features bank spokesperson Dustin Pedroia of the Boston Red Sox, who was voted the American League's most valuable player in 2008.
Salem Five (assets: $2.9 billion) introduced the Web site simultaneously with a new savings account, the Gold Star Saver account, designed specifically for children. The account is an interest-bearing savings account with no fees for children under the age of 18 and is co-signed by parents. The bank will match the first $10 deposited and provide an ATM card, with parental approval.
The Web site (www.salemfive.com/goldstarsaver) is designed to be a playful and interactive place for kids to explore personal finance ...
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...program will feature a stand alone web site consistent with Salem Five's legacy...include: -- Video messages from Dustin Pedroia -- Monthly articles on financial...scott.hanna@salemfive.com Web Site: http://www.salemfive.com...
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...resources and tips from Dustin Pedroia, will encourage kids...features for kids: -- Dustin Pedroia videos with his personal...financial issues," said Dustin Pedroia. "It was something...hanna@salemfive.com Web Site: http://www...
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Source: HighBeam Research, Ball player featured on web site designed to encourage children's...