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Thailand: Samsung sets target share of mobile handset market.

Thai Press Reports

| January 09, 2009 | COPYRIGHT 2008 Thai News Services. (Hide copyright information)Copyright

Section: Business News - South Korea-based Samsung has set itself an ambitious target of capturing a 30% share in the Thai mobile handset market on sales revenue of nine billion baht this year, the Bangkok Post reports.

The South Korean company had a 20% share in the Thai market at the end of last year, up 63% from a year earlier and second to the long-time market leader Nokia. It sold more than two million units with revenue of six billion baht.

Manatase Annawat, senior manager of Thai Samsung Electronics Co, said the company expected to sell between 2.5 million and three million handsets in 2009 with a revenue target of up to nine billion baht.

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