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Peroni picks winners for promotions.
(From Off Licence News)
The general manager of Makro in Nottingham has won a trip for two to Rome after wowing judges with a display for Peroni Nastro Azzurro.
Jez Larkin and his team created the winning display from POS material supplied by the Italian beer producer. They also created events to help drive sales, including Peroni with food sampling.
Runners up were staff at ...
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