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| May 02, 2008 | COPYRIGHT 2008 Financial Times Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

(From Off Licence News)

Q I pride myself on having tasted every wine on my shelves and I write tasting notes for them all. But when a customer challenged me to describe and identify some of them in a blind tasting, I was all at sea. Is this proof I don' know my business as well as I thought I did, or does everyone make these mistakes? ABlind tasting isn' supposed to be a test of your knowledge, though clearly it's useful if you can tell a Chardonnay from a Sauvignon Blanc . But being able to repeat the same observations about a wine each time you taste it suggests either a) a dull, one-dimensional wine or b) superhuman powers on your part. Your customer is just another one of the smart-arses that we in the wine trade need to learn to tolerate .

Alastair, Finchley Q I've just told a charity worker I don' want another collection box on my counter because it's valuable sales space. I feel guilty now - but my margins are tiny and business is ...

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