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In Brief.
(From Off Licence News)
Makeover for Three Barrels First Drinks Brands is looking to drive sales of Three Barrels French brandy with new packaging and a marketing campaign. Existing drinkers will be targeted through a series of in-store promotions, PR and direct mail. Three Barrels' master blender Bertrand Auriol will send 55,000 consumers a message asking them to enter a competition to become the Three Barrels brand ambassador in the UK.
SA wines on offer at Jeroboams London wine merchant Jeroboams will be running an offer on South African wine for the first three weeks of April, to coincide with a visit from winemakers from the Durbanville Valley winery, Diemersdal. Stores will also be giving customers the chance to taste a new range of wines fromADiemersdal at a weekend tasting inAmid-April.
Cobra signs up to sponsor Dave Cobra Beer has signed up as the main prime-time sponsor of programming on UKTV channel Dave. The 12-month deal, worth more than AGBP2 million, is due to start on April 1. The deal also includes online content and off-air consumer marketing.
April promotions at Waitrose Waitrose is offering 25% off Lindauer Special Select Brut NV from New Zealand (AGBP7.49 down from AGBP9.99) and Mumm CuvAe Napa Brut NV California ...
- One Fo(u)r You, One Fo(u)r Me: Champagne Nicolas Feuillatte launches its Brut...
- Press release article from: PR Newswire January 20, 2006 700+ words
...years. Like their 750's counterpart, the One Fo(u)r Brut NV is elegant and balanced with subtle floral and fruity notes...graduations. The suggested retail price for the One Fo(u)r Brut NV is $9.99/bottle and $12.99/bottle for the One Fo...
- Laurent-Perrier Brut NV. (Shorts).(introduces new label for champagne)(Brief...
- Magazine article from: Grocer June 1, 2002 700+ words
Laurent-Perrier is introducing a new label for its flagship champagne Laurent-Perrier Brut NV.
- Foreau, Vouvray Brut, NV, $25.(FOOD)(WINE OF THE WEEK)
- Newspaper article from: The Washington Times October 19, 2005 700+ words
Byline: Paul Lukacs, SPECIAL TO THE WASHINGTON TIMES The regions of Anjou and Touraine in France's Loire Valley produce millions of bottles of sparkling wine each year. Most of them taste simple and one-dimensional. The culprit seems to be the primary grape used there, chenin blanc, a variety whose
- Roederer Estate, Brut NV, Anderson Valley, $18.(Food)(Wine)
- Newspaper article from: The Washington Times Lukacs, Paul December 31, 1997 700+ words
The marked improvement in the quality of California sparkling wine has to be one of the most important wine stories of the past decade. California bubbly used to be sweet and cloying, nothing at all like the champagne of France. Today the best wines, dry and above-all refreshing, compete favorably
- Ingenious: The entire history of Cobra Beer ingeniously embossed on its...
- Press release article from: PR Newswire July 29, 2003 700+ words
...a-kind bottle tells the Cobra story Cobra Beer reinforces its entry into the mainstream...embossed icons that tell the story of Cobra Beer. "Our aim was to develop a contemporary...Bilimoria, Founder and Chief Executive of Cobra Beer. "The new packaging communicates the...
- Cobra Beer bought over by Molson Coors in a JV deal H S Rao London, May 30...
- News wire article from: PTI - The Press Trust of India Ltd. May 30, 2009 700+ words
COBRA Cobra Beer bought over by Molson Coors in a JV deal H S Rao London, May 30 (PTI) -- Cobra Beer, which has been facing mounting losses...Molson Coors, Bilimoria told PTI that Cobra Beer's Indian business would be an independent...
- Cobra Beer to undertake major expansion in India.(Company overview)
- News wire article from: PTI - The Press Trust of India Ltd. September 16, 2007 700+ words
Cobra Beer to undertake major expansion in India H S Rao London, Sept 16 (PTI) Cobra Beer, founded by NRI entrepreneur Lord Karan Bilimoria...without revealing details. The UK-based Cobra Beer, which has an annual turnover of 126 million...
- Cobra Beer enters into joint venture with Molson Coors.(Company overview)
- News wire article from: PTI - The Press Trust of India Ltd. May 30, 2009 700+ words
Cobra Beer enters into joint venture with Molson Coors London, May 29 (PTI) -- Cobra Beer, founded by NRI entrepreneur Lord Karan Bilimoria...deal. Lord Bilimoria told PTI that the Cobra Beer's Indian business will be an independent...