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Raising The Bar.(bar soaps for men)(Brief article)

Allure

| September 01, 2008 | Cohen, Lauren | COPYRIGHT 2008 All rights reserved. Reproduced by permission of The Condé Nast Publications Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: --LAUREN COHEN

In the shower, men become frat boys: They love bars. So companies are pumping men's soaps with ingredients that do more than clean. We asked dermatologist David E. Bank to take a look--and guys to lather up.

NUBIAN HERITAGE GOAT'S MILK & CHAI SOAP

The doctor says: "Shea butter and chai moisturize and help coat the skin."

The guy says: "It's great to shave with because it stays on my skin better than shaving creams." --GRAYSON LAIRD, 29

SUDZ BY KISS MY FACE SPORTS COMPLEX ORGANIC BAR SOAP

The doctor says: "Jojoba beads provide nice exfoliation, though irritation can occur for those with sensitive skin."

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