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Byline: --LAUREN COHEN
In the shower, men become frat boys: They love bars. So companies are pumping men's soaps with ingredients that do more than clean. We asked dermatologist David E. Bank to take a look--and guys to lather up.
NUBIAN HERITAGE GOAT'S MILK & CHAI SOAP
The doctor says: "Shea butter and chai moisturize and help coat the skin."
The guy says: "It's great to shave with because it stays on my skin better than shaving creams." --GRAYSON LAIRD, 29
SUDZ BY KISS MY FACE SPORTS COMPLEX ORGANIC BAR SOAP
The doctor says: "Jojoba beads provide nice exfoliation, though irritation can occur for those with sensitive skin."