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Actress Emmy Rossum to Act as Official Spokesperson of PiNKiTUDE, New Cause Marketing Initiative Inspired by MGM's Pink Panther, Benefits Susan G. Komen for the Cure(R).
LOS ANGELES, Aug. 13 /PRNewswire/ -- Things are getting even rosier for MGM Consumer Products' new cause-related marketing initiative, PiNKiTUDE, with the announcement that actress Emmy Rossum has signed on as PiNKiTUDE's official spokesperson. The Golden Globe-nominated actress, who stars as Bulma in the upcoming feature film "Dragonball," and who has starred in "Mystic River" (as Sean Penn's daughter), "The Phantom of the Opera" (as Christine) and "The Day after Tomorrow" (as Jennifer Ramsey), will assist MGM Consumer Products and Susan G. Komen for the Cure in sharing life saving breast health messages with young women everywhere through the PiNKiTUDE campaign. A minimum of 5% of the sales of the modern fashion line targeting teen and young adult women will be donated to Susan G. Komen for the …
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Source: HighBeam Research, Actress Emmy Rossum to Act as Official Spokesperson of PiNKiTUDE, New...
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