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Careless clicking: the consequences of "I agree".(credit column)

Business Credit

| April 01, 2008 | Thorne, Deborah; Badawi, Ethel Hong | COPYRIGHT 2008 National Association of Credit Management. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Browsing on the Internet one day, Sally decides to make a purchase online. Before completing the transaction, Sally reaches a screen that requires her to click "I agree" before she is able to proceed to the next screen to complete her purchase. Anxious to submit her payment information and complete her purchase, Sally quickly clicks the "I agree" box without paying much attention to the terms and conditions displayed on her screen. She completes her purchase. A short while later, Sally receives her merchandise and gives little thought to her experience.

Sound familiar? In recent times, a majority of us have experienced the above scenario with little thought. ...

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