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bloggers, blowers and leakers.

Information World Review

| July 07, 2008 | COPYRIGHT 2008 Incisive Media, published with the permission of Incisive Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: TBO

bloggers, blowers and leakers

If this were the BBC's Have I Got News For You programme, now would be the time for the

odd-one-out round. Your four are: Prince Harry, Dell Computer, HSBC Bank, and a Cadbury's Wispa bar.

The odd one out is the Wispa bar. It disappeared from the shelves about four years ago in the face of declining sales, but online petitioning by the sweet-toothed persuaded Cadbury's to bring its chocolate bar back, at least for the time being.

blown by bloggers

For Dell, on the other hand, online consumer campaigning was a far from pleasant experience. Angry customer Jeff Jarvis described ...

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