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REWARDS FACTORY HAS WEAK DEBUT ON AUSTRALIA'S BOURSE.

AsiaPulse News

| July 01, 2008 | COPYRIGHT 2008 Asia Pulse Pty Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

MELBOURNE, July 1 Asia Pulse - The Rewards Factory Ltd (ASX:REW) had a negative debut on the Australian stock exchange Monday but is positive about its future.

Shares in The Rewards Factory opened at 18 cents per share, two cents below its issue price of 20 cents per share.

They closed at 15 cents, down five cents, on a volume of .42 million.

Rewards Factory offers loyalty, incentive and rewards products for companies, special interest groups and other organisations.

The products include staff benefits schemes for companies and retail incentive programs.

Rewards Factory also provides a benefits scheme for members of the AAMI Stadium in Adelaide.

Rewards Factory offered 20 million shares at 20 cents per share in its initial public offer (IPO), with a minimum subscription amount of $2.3 million.

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