Be picky about new products and clients will truly appreciate them:Maybe you have considered expanding your benefit offerings. Thinking.

Publication: Employee Benefit Adviser

Publication Date: 01-MAY-08

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Last month we took a break from our series on strategies for increasing sales revenues to discuss how to optimize your results from conference attendance. Hopefully you found the suggestions helpful. Our company follows what was espoused in that article and as a result we reap huge benefits from each conference we attend. Please feel free to call us if you have any questions.

Now let's get back to our ongoing series. This month we want to discuss adding additional products, services and capabilities to your overall offering to help increase your sales revenues and to improve client retention. As you will see, this approach can have a very positive, compounding impact on the profitability of your...

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