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Retail focus: Don Quijote.

Publication: Japan Inc.

Publication Date: 01-MAR-08

Author: Noorbakhsh, Sarah
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COPYRIGHT 2008 Japan Inc. Communications

In the shopping paradise that is Japan, the retail business can often be dog-eat-dog, with companies racking their best brains for ideas on how to please the country's notoriously fussy customers. For these discerning consumers, not just the price, but the whole of a shopping experience, can make or break a store's success.

Enter Don Quijote, a chain of one-stop discount shops that offers more than just no-frills...

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