Uniross prepares for rise of rechargeables with WWF.

Rechargable battery brand Uniross is preparing to extend a promotion for its new Hybrio technology range to stores across the UK, using new P-O-P displays currently being developed by design group Landor Paris.

The brand is expecting environmental concerns to increase use of rechargable batteries, instead of disposable alternatives. The WWF has endorsed the product, which uses recycled materials in its packaging, also from Landor Paris, to emphasise its green credentials. The structure of the pack allows it to be freestanding, or to be included on a conventional hanging display.

The Uniross range includes 14 different packs of …