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Big buzz: DreamWorks tackles scope and scale to infuse bee movie with Jerry Seinfeld's humor.(Jerry Seinfeld )

Computer Graphics World

| October 01, 2007 | Robertson, Barbara | COPYRIGHT 2007 PennWell Publishing Corp. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

[ILLUSTRATION OMITTED]

A short while before DreamWorks released its animated feature Bee Movie, writer and producer Jerry Seinfeld fielded a comment at a screening from an audience member who had been reading about a bee crisis in the news.

With perfect timing, the immensely popular master of wry humor responded, "The crisis in the bee community right now, the real bee community, that colonies are collapsing, is actually a publicity stunt by DreamWorks to sell the movie. As soon as it's released, we will replace all the bees."

In the film, Seinfeld's humor takes wing, literally, in the form of Barry B. Benson, a honeybee. When we meet Barry, a ...

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