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Inconspicuous Eating.

Allure

| September 01, 2007 | Matlin, Jessica B. | COPYRIGHT 2007 All rights reserved. Reproduced by permission of The Condé Nast Publications Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Inconspicuous Consumption

If no one sees you

eat the Twinkie, does it have any calories? Many women are sneaking around and eating alone, on the sly. By Jessica B. Matlin

in a large, grand room, the crown-molded ceilings are high, and the chandelier's light is low. It's the perfect setting for a party, only there are no guests here. The space is empty -- except for an elegantly dressed woman enjoying a piece of chocolate alone. This image, an ad for Godiva, may have resonated because it was an exaggeration of many women's food fantasy. Indulging while hidden from the watchful eyes of others is surprisingly common. "Almost all of my women ...

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