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'Thwock, Gulp, Kaching!' WALL STREET JOURNAL Makes BJ's Beer Pong Front Page News.
BOULDER, Colo., Sept. 7 /PRNewswire/ -- Describing the remarkable success of BJ's Beer Pong's market-leading beer pong table design -- "portable, beer-proof, sun resistant" -- and its plans for international markets, the Journal offers several examples of the game's sustained popularity and its spread from college campuses to a much broader nationwide young-adult leisure market.
Three years ago, two brothers, Jesse, 23, and Ben Spiegel, 21, were driving back to college when they conceived of a beer pong table business that would capitalize on the college beer pong craze.
Beer pong players themselves, they saw the potential of the beer pong business. They decided to make portable, fold-up beer pong tables that would have slick, glossy finishes like snowboards. They knew the tables had to be very durable and cheap. Students were used to playing on dormitory doors that they would take off their hinges. The ones the Spiegels wanted to make would fold up and store in a closet or under a bed. So they had the idea; now they had to figure out how to make it happen.
Jesse left school and took off for China. ...
- 'Thwock, Gulp, Kaching!' WALL STREET JOURNAL Makes BJ's Beer Pong Front Page...
- Press release article from: PR Newswire September 10, 2007 700+ words
...Describing the remarkable success of BJ's Beer Pong's market-leading beer pong...was worth the time and effort. BJ's Beer Pong is a rapidly growing business...CONTACT: Katherine Gardner of BJ's Beer Pong, +1-914-830-6664, kgardner...
- Beer pong moves from campus: Game has its World Series, a Wii version, tavern...
- News wire article from: The America's Intelligence Wire January 15, 2009 700+ words
...When Kyle St. John and Eric White play beer pong together, St. John always shoots first...make that second shot," White says. Beer pong has been popular on college campuses...tournaments, including the World Series of Beer Pong, which recently held its fourth event...
- U. Florida: Beer Pong skips out of houses, bounces to venues.
- News wire article from: The America's Intelligence Wire July 19, 2005 700+ words
...University of Florida, is one of many local Beer Pong players who come out each week to Gainesville...recognition and a cash prize. The object of Beer Pong is simple, even for the uninitiated...with teammate Justin Bickmyer, 25, the Beer Pong duo claims to have won 11 titles in ...
- Cal State-Chico: Fresno State seniors to battle for a win at Beer Pong World...
- News wire article from: The America's Intelligence Wire December 17, 2008 700+ words
...fantasy to be near hundreds of the best beer pong players in the world on the Las Vegas...Vegas to play in the World Series of Beer Pong IV, being held at the Flamingo Hotel...000 buy-in to the World Series of Beer Pong and a four-night stay at the Flamingo...
- Beer Pong: Students drawn by game's challenge, but some colleges, fearing binge...
- News wire article from: Milwaukee Journal Sentinel (Milwaukee, WI) November 22, 2006 700+ words
...unleashing a pingpong ball from her hand. Beer pong -- in which players make their opponents...ll find lawns and driveways strewn with beer pong tables. There's a distinct beer pong culture, complete with tournaments, posters...
- Texas A&M: Column: Good news: No beer pong herpes.
- News wire article from: The America's Intelligence Wire March 10, 2009 700+ words
...Aggies: you can't get herpes from beer pong. This may seem like a no-brainer...Center for Disease Control report linking beer pong to the spread of a variety of diseases...report; it was a work of fiction. The beer pong herpes story started as a hoax on the...
- Boston U.: Boston U.-area groups concerned about beer pong.
- News wire article from: The America's Intelligence Wire October 20, 2005 700+ words
...Businesses stage games, such as beer pong and flip cup, as marketing strategies...even promote game equipment like beer pong tables. But according to Billy Jaines, one of the organizers of the Beer Pong World Series, the games are more...
- NYU: Even at chic NYU, beer pong balls rolling.
- News wire article from: The America's Intelligence Wire November 15, 2005 700+ words
...Kelley. The two juniors started playing beer pong, a decidedly un-NYU pastime, their...thought-out." Drinking games such as beer pong have been growing in popularity around...played drinking games. The rules of beer pong are simple. Two players stand on opposite...
- U. Arizona: U. Arizona alumni craft beer pong tables.
- News wire article from: The America's Intelligence Wire January 23, 2007 700+ words
...same thing they did in college: Playing beer pong. Wasserman and Schuman build and market beer pong tables for their company, King Pong...graduating in 2004. The company makes portable beer pong tables out of either plastic or wood...
- U. South Florida: U. South Florida students provide beer pong for the masses.
- News wire article from: The America's Intelligence Wire November 4, 2005 700+ words
...town trying to find all of the items needed for beer pong: the Ping-Pong balls, the cups, the beer...student Daniel Miller has made and patented the Beer Pong Kit, complete with a Beer Pong Association of America (BPAOA) towel, a manual...
Source: HighBeam Research, 'Thwock, Gulp, Kaching!' WALL STREET JOURNAL Makes BJ's Beer Pong...