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CHICAGO, July 31 /PRNewswire-AsiaNet/ -
Australian Hotel Company Implements iHotelier CRS, ChannelDirect at Select Properties
TravelCLICK, Inc., the leading provider of emarketing solutions for the hotel industry, announced today that Voyages Hotels & Resorts, one of Australia's leading hotel companies, has selected TravelCLICK for its central reservations and Internet distribution solutions for select properties throughout Australia. The Sydney-based company is using the iHotelier central reservations system (CRS) for website reservations, and ChannelDirect to update rates and inventory across multiple third-party Internet sites, including Wotif.com, Need It Now, Rates To Go and quickbeds.com. With more than 400 hotel customers in the region, TravelCLICK is the largest provider of electronic distribution for hotels in Australia.
Voyages Hotels & Resorts, which specializes in unique vacation experiences for its guests, wanted a robust and scalable central reservations system with comprehensive property merchandising that would address the complex individual requirements of its properties. The iHotelier CRS, with its award-winning booking engine, iStay, provides a highly personalized shopping and booking experience with guest-friendly navigation, large compelling photos and rich digital content. Inventory and room rates display in real time on a single screen, creating a fully interactive shopping environment. iHotelier allows each property to promote its distinctive features and amenities and capture incremental revenue through the merchandising of packages and add-ons. It also enables the hotels to take full control of rates and availability, monitor performance and identify opportunities for growth.
"Our properties, which cater to a wide variety of clientele, range from dormitory style accommodations to premium resorts, so we were looking for a booking solution that would allow us to promote our unique destinations during the online shopping experience," said Jackie Douglas, General Manager of Distribution and Revenue at Voyages Hotels & Resorts. "The iStay web booking engine enables us to show high-quality images of different room types and convey the unique experiences available at our resorts during the booking process. Early results are encouraging, with a 97 percent year-over-year revenue growth in our first month using the solution and a distinct trend ...