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BEIJING OLYMPICS TO BOOST CHINA'S ADVERTISING MARKET: PwC.

Publication: AsiaPulse News

Publication Date: 22-JUN-07
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COPYRIGHT 2007 Asia Pulse Pty Ltd

BEIJING, June 22 Asia Pulse - The 2008 Olympic Games in Beijing will boost the advertising market by more than 20 per cent, said consulting firm PricewaterhouseCoopers (PwC) on Thursday.

PwC said in its global entertainment and media industry outlook for 2007 to 2011 that the Chinese advertising market...

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