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Nibs.(customer service sales lost and pay price)(British Telecommunications PLC contracts with Sony Computer Entertainment Europe)(Brief article)
Byline: staff
Customer service suffers
Many global consumer technology companies alienate customers by providing only average customer service, new research claims. A study by Accenture found wide-reaching disparities in the perception of service between technology companies and their customers. Accenture said although many companies claimed to provide a better service than their customers reported, they could be deluding themselves and pay the price in lost sales.
www.computeractive.co.uk/ 2190340
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