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BYLINE: BY JOSEPH BONNEY
This is a milestone year for UPS. It's been 100 years since Jim Casey founded American Messenger Co., the Seattle delivery service that grew into United Parcel Service, a global transportation and logistics giant with $47.5 billion in revenue in 2006.
What's most striking about UPS is not its longevity or its size, but the unique corporate culture that has shaped the company's development. In connection with its centennial, UPS commissioned a book that offers a look at what makes Big Brown tick. It's a fascinating story.
"Driving Change," by Mike Brewster and Frederick Danzell, is an authorized history that naturally …