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Terra Firma; Hip on hemp, L.A.-based Viridis Luxe offers up a mindful collection.(clothing collection made from hemp fibers)(Brief article)

Vogue

| May 01, 2007 | La Cava, Stephanie | COPYRIGHT 2007 All rights reserved. Reproduced by permission of The Condé Nast Publications Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: Stephanie La Cava

After two years of passionate global research on hemp production, Los Angeles-based writer and producer Amadea West and film costume designer Hala Bahmet are unveiling Viridis Luxe, a clothing collection created from blends of hemp, cashmere, silk, and bamboo. "High fashion legitimizes hemp in the sense that it makes it sexy, romantic, and interesting," says Bahmet.

Despite hemp's Earth-friendly properties-its ability to flourish without pesticides and replenish soil with nutrients-cultivating it industrially remains illegal in the United States. So for both raw materials and production, Bahmet and West looked to China and its nascent movement toward sustainable ...

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