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ALMOST HALF OF TAIWANESE YOUTH ADMIT TO IMPULSE BUYING.

AsiaPulse News

| May 01, 2007 | COPYRIGHT 2007 Asia Pulse Pty Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

TAIPEI, May 1 Asia Pulse - Nearly half of Taiwanese youngsters practice impulse buying, although over 70 per cent of them agree that it is worthwhile to think it over before making a decision, according to results of a survey released Monday.

The survey, conducted by ACNeilson Taiwan Limited at the request of Citibank Taiwan and Taiwan Women's Rescue Foundation, obtained satisfactory answers from 1,742 high school students throughout Taiwan between September 18, 2006 and January 19, 2007.

The results show that 45 per cent of youngsters surveyed acknowledged that they would buy on the spur of the moment. Of the girls surveyed, 53 per cent said they would ...

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