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A look at global Mobile Media spending.(Mobile Media 2006: The Future of Personal Media Distribution)
Media for mobile devices will generate $98.6 billion worldwide by 2011, according to Acacia Research Group's latest market study "Mobile Media 2006: The Future of Personal Media Distribution." That figure is larger than 2006 worldwide box-office receipts, packaged audio sales, or basic pay TV subscriptions.
By 2011, the number of media-capable mobile devices worldwide--including media phones, personal media players, and handheld gaming devices--will have grown to more than 3.2 billion. Total device shipments will near a record 1.1 billion that year.
Media-enabled phones will lead the way, with more than 2.2 billion handsets capable of advanced audio playback, 1.2 billion video-capable handsets, and 1.1 billion 3D-enabled handsets in use worldwide by 2011. Personal audio and video players will reach more than 835 million, and handheld gaming devices will top 259 million that year.
"Some say that multi-purpose devices, such as media phones, will push dedicated media devices out of the market," says Acacia senior analyst Christine Arrington. "This will never happen. There will always be room in the mobile space for devices that focus exclusively on delivering one or two forms of entertainment because these devices have been, ...
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- Nokia goes ballistic at Mobile World Congress.(MOBILE MEDIA)
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