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Byline: John Hazlehurst
Companies often aren't aware just how much their intellectual property is worth, according to Jim Adams, chief technology officer of Taeus. "Most companies do not have a defined strategy for managing their intellectual property," he said. "They know patents are important, and that they may have trade secrets to protect, and trademarks or brands that they use to represent their company or product, but they really don't understand the importance of protecting them and managing them effectively." He also said that many businesses don't understand how to drive research and development within their organizations to execute a strategy. "For a …