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Complex pricing schemes and incompatible technologies can make it hard to find the right calling plan to go with the right handset.
There are now more than 200 million cell-phone subscribers, an average of more than one per household. Of those, close to 10 percent use a cell phone (aka a mobile phone) as their only phone, and that number is steadily growing. Phone manufacturers and wireless-service providers are promoting new generations of equipment that let users do much more than merely make phone calls.
Despite its popularity, wireless service has a reputation for problems: dead zones, where you can't get service; calls that inexplicably end in ...