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ON AND OFF THE AVENUE.
THE NOKIA STORE -- 5 E. 57th St. (212-758-1980)--The Nokia Store makes the futuristic Apple Store look like Little House on the Prairie. The building's peacock-blue facade, one of the few parts of the store you cannot interface with, seems to be made out of gigantic plastic pieces from an educational toy. Inside the narrow, three-level, two-thousand-square-foot space, luminescent Plexiglas walls and Barry White-inflected music make you feel as if you'd walked into an airport cocktail lounge. Should you wish to change the color of the panels from magenta to cyan or any of the other sixty choices, sit down on a bar stool, pick up one of the cell phones attached to the counters that flank the room, and send a text message to the wall (actually, to a plasma screen). You can also click to control the images on screens, to switch, say, bubbling bubbles to alphabet letters blowing in the wind. Or you can send a note to the walls in any of the other five Nokia stores in the world. You can also walk upstairs, snap a picture of yourself with the superb optics built into the N93 phone, ...
- Nokia store may be start of change in phone buying.
- Newspaper article from: Chicago Tribune (Chicago, IL) July 12, 2006 700+ words
...how Americans buy mobile phones. The Nokia store, the first in the U.S., is a showcase...in how we buy mobile phones. At the Nokia store, you can purchase what's known as...the mainstream. Tony Marengo, the Nokia store's general manager, said the retail...
- The new Nokia store--the best place to buy a $90,000 cell phone.
- Newspaper article from: DSN Retailing Today Heller, Laura July 10, 2006 700+ words
CHICAGO -- The "Magnificent Mile" could soon be renamed Technology Row, with Nokia being the latest addition to the street's specialty shops. The maker of cellular handsets joined Apple and Motorola on Chicago's best shopping street with the opening of the Nokia flagship store June 24. This is the
- Customers find nothing to buy at no-pressure Nokia store in Frisco, Texas.
- News wire article from: Fort Worth Star-Telegram (Fort Worth, TX) October 29, 2004 700+ words
Byline: Bobby White Oct. 29--Nokia knows that most cellphone customers focus on a service plan rather than phone brands. So the company is opening a mall store that won't sell phones. Instead, at the Experience Center, which opens Saturday in the Stonebriar Centre in Frisco, customers will learn to
- The Apple Store Fifth Avenue to Open on Friday, May 19.
- Press release article from: PR Newswire May 18, 2006 700+ words
...May 19 at 6:00 p.m. EDT. The Apple Store(R) Fifth Avenue is Apple's most...s most popular shopping areas. The Apple Store Fifth Avenue will be open 24 hours a...location open 24 hours a day, we think the Apple Store Fifth Avenue is going to be a favorite...
- Apple Store in Durham, N.C., Draws Computer Gear Lovers.
- News wire article from: News & Observer (Raleigh, NC) February 25, 2004 700+ words
...find Granny Smiths or Braeburns at this Apple store, but you will find popular computers...Since it opened two years ago, the Apple Store at The Streets at Southpoint in Durham...the N.C. Symphony. He came to the Apple Store between rehearsals to catch up on e...
- Apple Store Expands E-doors to Individual Students and Faculty
- Press release article from: PR Newswire July 7, 1998 700+ words
...product line when they purchase via the Apple Store. "In the two months since the launch of the Apple Store for Education, we have seen tremendous...Education Sales for Apple. "Now the Apple Store complements buying from our campus resellers...
- A taste of the Apple: information architect Jesse James Garrett studied the...
- Magazine article from: Photo Marketing Kruger, Jennifer Barr October 1, 2005 700+ words
...retail design and specifically about the Apple Store in San Francisco, Calif. Photo Marketing...article called "6 Design Lessons from the Apple Store" Do you consider yourself an expert...use them. The piece I wrote about the Apple Store came about because I recognize a store...
- Apple Store to open in Stamford.
- Newspaper article from: Stamford Advocate (Stamford, CT) June 28, 2006 700+ words
...you one. The 4,100-square-foot Apple Store is scheduled to open at 10 a.m. Saturday...a great addition," he said of the Apple Store. "It is a destination store, and...unique product." McAndrews said an Apple Store manager told him 300 to 500 people might...
- AFFILIATE MARKETING: Case study - Apple Store UK.
- Magazine article from: New Media Age March 30, 2006 700+ words
...directly from the manufacturer, the Apple Store should have no problems attracting online...revenues from this channel in 2005. Apple Store UK has been online since 1999 and had...attention to increase the exposure of Apple Store's brand, particularly on search engines...
- The Apple Store West 14th Street to Open on Friday, December 7.
- Press release article from: PR Newswire December 6, 2007 700+ words
Manhattan's Largest Apple Store has Entire Floor Dedicated to Service...December 7 at 6:00 p.m. EST. The Apple Store West 14th Street is Apple's first...workshops and personal training. The Apple Store West 14th Street also introduces...